The Edge: Digital
Insurance Insights

Unlocking the future of insurance distribution: How data, technology, and embedded solutions are reshaping the insurance market in 2025 and beyond.

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Market Context

Welcome to the first ever edition of The Edge!

2025 is shaping up to be one of the busiest years for mortgage intermediaries in a decade. Over 1.6 million fixed-rate deals are set to expire this year and in Q1 we saw a busy market driven by the rush to speed through transactions ahead of the end of the temporary stamp duty relief. As we look ahead to what will hopefully be a busy summer, there is a definite opportunity to improve client outcomes through great advice - and it’s not just about mortgages.


Advisers are under growing pressure - and presented with real potential - to offer a more complete customer experience. Insurance, once treated as a secondary add-on, is fast becoming a key differentiator. It’s where you can deepen relationships, stand out and add real value.


This white paper explores why now is the moment to rethink your insurance approach - and how timing, tech, and regulation are reshaping distribution as we know it.


What's Inside...

Who Should Read This?

  • Mortgage brokers and advisers
  • Financial intermediaries
  • Advisory firm principals
  • Anyone ready to grow insurance income and client value



What You’ll Take Away:

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Market Context